- RESOURCES
- Which Key Resources/Assets are Required (by category)?
- Financial: Donations/Merchandising
- Human: Talent/experts/volunteers/influencers/organizers
- IT: URLs, productivity apps, software licenses, SaaS subscriptions, databases, cloud storage
- Media Channels: Websites, SM, online distribution
- Subscribers/followers: online/social media/email
- Content: Web/AV/IP/RSS/SM
- Equipment: A/V production equip (camera’s mics), computer hardware
- Intellectual Property: Trademark, licenses, branding, URLs
- Human: influencers, SM, web, R&D, editorial contributors, marketing, Financial: sponsors, underwriters, partners
- Legal/CPA: contracts, taxes, structure
- Insurance: general liability, E&O rider
- Social Action/Organizing Tools: printing/logistics/training
- Social Action Partners: NPOs, organizers, influencers, volunteers
- Media/Distribution Partners: Networks/Syndicators/distributors (i.e. Virgin Radio, Airtime America)